Earl Norem — Mars Attacks, A True Classic
Painting for Topps Mars Attacks re-launch, 1994, used later as cover for Mars Attacks: Classics Obliterated (IDW) #1, June 2013
In 1994, to celebrate and promote the return of Topps Mars Attacks with its first series of comic books, and a brand-new series of Trading cards, we commissioned the legendary Earl Norem to create a “Classic” movie style painting of Mars Attacks as if it were a 50s SF poster painted by Reynold Brown or Joe Smith.
We immediately used the image on the back of a Topps convention staff t-shirt at SDCC, and other marketing materials as well. It was designated to appear on one of our comic books, but kept slipping through the cracks, until ultimately it remained unused through the series run. (It may have appeared on a bonus card or promo card though.)
As the owner of the original painting, I hadn’t forgotten about it, and when IDW acquired the Mars Attacks rights, it finally made its way as a cover for the “Classics Obliterated” one shot. It was only 18 years. Better late than never indeed.