SDCC 2025 — A Convention Within A Convention

San Diego Comic-Con, July 23-27, 2025

It was a comic-con of bricks.

Lego bricks to be precise: Lego recreated a detailed version of the convention at its massive booth.

200,000 pieces. 1500 hours to build.

Stunning, and an accurate miniature portrayal of the annual sensory overload that is SDCC. (Not that there’s anything wrong with that.)

Hey Lego — if you do this next year, I’m the one in a black t-shirt, holding an oversized bag, and wandering in a somewhat dazed and confused manner.

Of course, since that describes a chunk of the attendees, who’s to say I’m not already actually in the “San Diego Lego-Con?”

I’ll bring a magnifying glass next time.