Bob Montana – Greg Goldstein's Comic Art Gallery

Dan DeCarlo — Iconic (Part 1)

November 16, 2021 Greg Goldstein Original Art and The Artists

Archie Giant Series #153, Original Pin-up, reworked for cover, June 1968

Archie and his gang fully hit their stride with the baby boom generation, and no one was more responsible for that than cartoonist Dan DeCarlo.

Bob Montana created the original appearance of the gang, and DeCarlo modernized it — and never stopped tweaking the appearance (he had a very keen eye for fashion) and the personalities of the beloved characters for more than forty years.

I loved Montana’s work — I even edited a hardcover collection of Montana strips — but DeCarlo’s clear and expressive art fully imprinted on my young reading eyes in the 60s and 70s.

So… to continue Archie’s 80^thcelebration, we’ll feature just the tip of the iceberg of Dan’s great work this week.

And we will start with a fun anomaly: A gag that was redesigned — and rewritten — before it morphed from a pin-up page to a full cover.

Which one works better? I think I can come up with pros and cons for each, although from a comics code perspective, it’s possible the published cover might be slightly more acceptable than the original. It’s a bit more open to the imagination as to whether Archie is painting Veronica’s shirt — or her actual body.

In the unpublished version, it’s pretty much a no-brainer.

Dan Parent — Three On A Soda

February 23, 2021 Greg Goldstein Original Art and The Artists

Archie #647, October 2013

“Three on a soda” is likely the most iconic image in the Archie universe. Bob Montana, Harry Lucey, and Dan DeCarlo all created their own versions, and Dan Parent introduces his version in 2013.

That’s the four most influential creators in the company’s history.

Nuff said.

The three previous versions of “three on a soda” by Bob Montana, Harry Lucey, and Decarlo. Decarlo’s version made it as a postage stamp. The Riverdale television show recreated the image as well.

Bob Montana — Just Joking

February 13, 2021 Greg Goldstein Original Art and The Artists

Archie’s Joke Book #2, January 1954

Although the newspaper strip kept Archie co-creator Bob Montana busy, he did manage to continue to find time to provide comic book pages as well, setting (and ultimately evolving) the house style for the Archie family.

Archie’s Joke Book used a similar formula to the newspaper strips: Short gags, either a half page or full page in length, possibly even recycling or amplifying some of the same gags from those strips.

IDW collected one small volume of these “jokes” from that era to minimal success. The format didn’t appeal to collectors, and the joke themselves in all fairness, don’t appeal all that much to a contemporary audience.

Bob Montana — Instructional

February 12, 2021 Greg Goldstein Original Art and The Artists

Sunday June 13, 1954

Archie, as noted in the previous blog, rapidly achieved success. Within a few years after the character’s introduction, the Archie family added a hit newspaper strip to the successful comics line. Bob Montana, Archie’s co-creator, worked on the strip for nearly 30 years until his untimely passing in 1975.

IDW and the Library of American Comics intended to publish a complete sequential series of these strips, but ran into a problem: Finding the actual strips themselves. Archie had no strip archive, and collectors, who had kept clipped strips from the era, concentrated primarily on adventure series and mostly ignored Archie.

Fortunately, we managed one book each of dailies and Sundays from the period, and even a cursory glance reveals Montana’s cleverness in cartooning.

*Early solicitations for the Montana dailies book included this preliminary cover, but imprint Editor Dean Mullaney ultimately went in a different direction for publication.*

Andrew Pepoy — Happy Birthday, Archie

February 9, 2021 Greg Goldstein Original Art and The Artists

Archie Americana Volume 1: Best of the 1940s HC, 2011

Archie Andrews, (along with many of the rest of his timeless Riverdale gang), celebrates his 80th anniversary this year.

Starting as a back-up feature in MLJ’s Pep Comics #22 (cover date December 1941), Archie and his pals gradually took over the whole comic, and eventually, in 1946, the entire company.

Archie’s creation is generally credited to MLJ founder John Goldwater, and cartoonist Bob Montana. Montana apparently based many of the characters on friends and neighbors from his high school days in Haverhill, Massachusetts.

IDW Publishing and Dark Horse both relentlessly chased Archie Comics for archival reprint rights — an area the company itself was slow to develop, and in 2009, Archie ultimately split those reprint rights between the two publishers.

AT IDW, we published hardcover “Best of” collections, based on both era and artist. We also added the Archie strips to our Library of American Comics imprint headed by Dean Mullaney. (More on that later.)

Andrew Pepoy drew era-specific covers for all four Archie’s Americana volumes. This cover from the first volume — Best of the 40s — is a faithful and clever re-working of Montana’s cover for Archie’s Pals and Gals #3. Ironically, Montana’s original is from the 50s (1954), but I don’t think anyone complained.

More Archie coming up in the next few posts as we celebrate his very youthful 80th.