Marvel Value Stamps: A Visual History, by Roy Thomas, 2023
Marvel Value Stamps: A Visual History took me by surprise as one of the most intriguing books on the history of comics publishing this year.
I never clipped out the 1970s stamps; I was savvy about collectible value at that point, and I certainly didn’t have the budget or inclination to buy two copies of every comic, especially titles I would have never collected in the first place. (Just for the record — A few years earlier, I had made a DIY scrapbook of Marvel covers by cutting up the house ads for new issues. So, I wasn’t always “savvy.”)
The book offers a comprehensive history of the program’s evolution, which originated from a similar gimmick in the UK. Roy Thomas, the author, walks us through Stan Lee’s “seat-of-the-pants “approach to developing and executing the program, which was typical of Marvel.
For me, the book’s most compelling aspect is how it focuses on art and its transformation and re-purposing. The book is detailed and captivating, presenting the original source art for each stamp alongside the full letters page, which is where the published stamp appeared.
On some of my favorite pages, we see art for the original covers as well as the altered reprints.
My only quibble? I wish the trim size was the same as an actual comic book. (It’s smaller.) Makes it hard on the eyes in places, especially the letters pages. And let’s face it: The prime audience for this title is well into the reading glasses phase.
Priced at $29.95, the book itself is a bargain, regardless of whether you collected the stamps – or not.